SERVICES
As a Marketing ANALYST at Sun Life, I played a key role in the successful execution of the 'Let's get you there' campaign.
My responsibilities included developing and implementing integrated marketing strategies,
managing social media campaigns, creating engaging content, and analyzing campaign performance to optimize results.
This experience allowed me to hone my skills in digital marketing, content creation, and strategic planning
while contributing to a campaign that empowered Canadians to achieve their financial, physical, and mental well-being goals
DIGITAL CAMPAIGNS
Campaign Analysis
Expert in digital analysis leading to actionable insights and campaign optimization.
Growth Strategy
Our digital growth strategy prioritizes expansion in high-growth markets, strengthening core businesses, diversification, and digital transformation.
Key tools utilized include data analytics, digital platforms, strategic partnerships, and innovation hubs to drive growth and enhance customer experience
Data Visualization
Utilized Tableau to create dynamic visual reports that enhanced decision-making processes and strategy adjustments for clients in B2B and B2C sectors.
Their insights transformed our marketing strategy, leading to significant growth and exceeding our KPIs remarkably.
John Andrew
Outstanding analytical skills helped us optimize campaigns effectively and achieve our business goals with ease.
O'Brian
